papa and barkley

barkley relief balm

Adam Grossman had been looking at the cannabis business from an investment perspective when his father developed a back condition that left him bedridden. First in the hospital and then in hospice, his father continued to deteriorate. Out of desperation, Grossman worked with a friend to create a strong cannabis balm at home using coconut oil and a crockpot. Working the concoction into his father’s back helped him to be able to get out of bed. “He lived another two years,” said Grossman.

The experience  “was incredibly empowering,” said Grossman, “and I began to pursue the creation of the balm as a product.” This journey led him to partner with Guy Rocourt who is serves as chief product officer.

The co-founders’ company, Papa & Barkley, now sells a “professionalized version” of that balm and other cannabis-infused products said Grossman. They employ 75 people and Grossman says the company is growing at about 15% per month, with sales approaching one million dollars per month. Head offices are in Los Angeles, manufacturing takes place in Eureka, and distribution goes out of Sacramento.

Grossman says his past experience as an entrepreneur focused him on teamwork and partnerships for his current endeavor. In his most recent business venture, Grossman purchased dental practices and integrated them to achieve economies of scale in accounting, marketing, etc. “The key to successfully integrating new companies was to establish trust and strong relationships; demonstrating a positive corporate culture from day one,” he said, by listening to concerns of new employees and partners, and being part of the community.

He says he brings that same practice to the cannabis industry, looking for the best employees and partners and keeping them “motivated and empowered.”

Those partners include the farmers that Papa &

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