New CO report describes, in detail, retail pot's first year – The Cannabist
Published: Feb 27, 2015, 10:26 am By Ricardo Baca, The Cannabist Staff Nearly 5 million marijuana-infused edibles and almost 150,000 pounds of cannabis flower were purchased in legal Colorado stores and dispensaries in 2014, yet only 67 of Colorado’s 321 total jurisdictions allow the sale of medical and recreational pot, according to an encompassing new report the state released on Friday.
The Marijuana Enforcement Division’s first annual report is one of the most important documents to date in Colorado’s marijuana experiment because it’s the first to give complete, state-sanctioned statistics on what marijuana looked like in its first full year of recreational sales.
“The Marijuana Enforcement Division feels that it is imperative to remain transparent on such a highly publicized issue in Colorado,” Lewis Koski, director of the Marijuana Enforcement Division, said in a statement. “It is the goal of MED to ensure that information of this nature is made available so that the public can fully understand the scope and nature of this newly regulated industry.”
There’s lots to learn about “the scope and nature” of marijuana in Colorado. Some numbers that popped out:
Edibles were certainly one of 2014′s biggest stories, and for good reason, as 4,815,650 units were sold in the first year of recreational pot sales — 1,964,917 units on the medical side and 2,850,733 recreationally.
The numbers on marijuana flower sales in 2014 showed a still-robust medical market, which saw 109,578 pounds sold, and a growing recreational market, with 38,660 pounds sold.
It’s fascinating insight, the report’s authors say, knowing that recreational edibles dominate the infused product space — yet recreational cannabis flower only makes up roughly one-quarter of that area.
“The data reported into the system clearly illustrates a strong demand for edibles in general, but especially for retail marijuana edibles,” the report reads. “The edible trend suggests that retail marijuana products are a viable product for retail consumers.
“The retail marijuana product edible trend differs from the sales trend for flowering retail marijuana where the latter only comprised 26 percent of total flowering marijuana sold in pounds. Retail marijuana product edibles accounted for approximately 59 percent of total units of edibles sold in 2014.”
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